Wednesday, March 7, 2012

National Treasure

In 1956, a twenty-one-year-old Elvis Presley was at the beginning of his remarkable and unparalleled career and photographer Alfred Wertheimer was asked by Presley’s new label, RCA Victor, to photograph the rising star. With unimpeded access to the young performer, Wertheimer was able to capture the unguarded and everyday moments in Elvis' life during that crucial year, a year that took him from Tupelo, Mississippi to the silver screen, and to the verge of international stardom and his crowning as "The King of Rock 'n' Roll.” As Alfred Wertheimer photographed Elvis during 1956, and again in 1958, he created classic images that are spontaneous, unrehearsed and completely without artifice. 
 
Wertheimer’s photographs of Elvis are extraordinary and he appears almost ethereal, whether reading a newspaper while waiting for a cab, or washing his hands during one of his many train trips. After 1958 and Elvis’ induction into the army, the world seemingly forgot about Wertheimer’s magical photographs- for nineteen years- until Aug 16, 1977, the day Elvis died and Time Magazine called. “The phone hasn’t really stopped ringing in the last thirty years,” observes Wertheimer. 
 
Many of the photographs in this visual treasury are previously unpublished and some have become almost as famous as the man himself. 


Elvis (One on One)
"Alfred Wertheimer's photographs of Elvis Presley are a national treasure. They are a unique visual record of the most exciting and influential performer of our time." - Chris Murray
Elvis at 21
 Limited edition features: 1,500 copies, comes in a clamshell box with a signed photograph and contact sheet, clothbound portfolio case containing four limited edition photographic prints (11 x 14), and an exclusive edition of Elvis Ships Out (a 48 page, cloth bound, 8 x 10, keepsake archive of Elvis' stint in the US Army).
"These photographs of Elvis Presley are without a doubt the most important and compelling images ever taken of the greatest rock-and-roll icon of all time. No other photographer has ever come closer to catching Elvis Presley's magic than Alfred Wertheimer." - Chris Murray

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